In 2010, after returning to Venice, he opened Xframe, his first photography studio on the island of Giudecca.
The second project, Venice for Sale, explores another side of the city: the one surrendered to mass tourism. The approach here is radically different: bright, saturated colors transform Venice into an almost pop and surreal landscape. His photographs depict a city turned upside down, where the contrast between historical authenticity and the superficiality of tourist consumerism is starkly evident.
These images, deliberately detached from traditional Venice, show a place that, while retaining its iconic beauty, appears unrecognizable alienated from its history and culture. The project serves as a visual, almost ironic critique of Venice’s transformation into a commercial product, accentuated by the use of vivid colors and a surreal style.
In summary, Federico Sutera’s work explores two contrasting dimensions of Venice: one, dreamlike and timeless; the other, overwhelmed and transformed by mass tourism. Through different visual languages, he captures the complexity of his city, its eternal charm, and its contemporary contradictions.
His photographs have been published in both Italian and international magazines, including L’Espresso, Io Donna, Style, Der Spiegel, Bauwelt, Geo Wissen, Geo, Le Courier, L’Illustré, and many others.
For more information about his work, visit: www.federicosutera.com.